100K+ monthly customer interactions supported
CRM for Betting Operators
talkt provides a custom communication platform built for the sports gaming and gambling industry. It combines gaming management systems, automates processes, and enhances customer service, enabling smooth communication across multiple channels. This solution caters to the specific requirements of online casinos, sportsbooks, and gambling CRM systems.
Our CRM sports gaming automation offers unified communication, automation of processes and customizable solutions.
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Built for Regulated iGaming Environments
Operating in regulated gambling markets demands more than good software — it demands a vendor you can trust with your compliance obligations. talkt is certified to the highest international standards:
🏅 ISO 9001:2015 — Quality Management Systems, certified by AQ Cert
🔒 ISO/IEC 27001:2022 — Information Security Management, certified by AQ Cert
Our platform is built to support operators across multiple regulated jurisdictions, with multilingual team support, compliance-aware communication templates, and full audit-trail logging of customer interactions.
"talkt enhances our operational efficiency and customer satisfaction, delivering measurable strategic value at scale."
Malina Slavcheva, CEO, WINBET Online Ltd.
Unified Communications for Sportsbooks and Online Casinos
Handle live chat, email, social, and voice from a single agent workspace — so your team never loses a bettor between channels during peak match hours or live events. talkt’s unified inbox brings together every customer touchpoint in one place, giving your agents full conversation history and player context at a glance. The result is faster responses, fewer escalations, and higher satisfaction scores across your entire player base.
Automate Repetitive Betting Operations - Without Adding Headcount
From KYC follow-ups to responsible gambling notifications and VIP escalations, talkt lets you automate the workflows your agents repeat every day. Build rules-based automations that tag high-value players, trigger personalised outreach when churn risk spikes, and route complex queries to senior agents automatically — all without manual intervention. Operators using talkt reduce staffing requirements by up to 20% during growth phases.
A Gambling CRM Built Around How Operators Actually Work
Unlike generic CRM platforms, talkt is designed specifically for the workflows of iGaming operators: player segmentation by GGR contribution, multi-language support for regional markets, compliance-aware communication templates, and seamless integration with your existing gaming management systems. Whether you operate one brand or multiple licences across regulated markets, talkt adapts to your structure – not the other way around.
Trusted by leading iGaming operators
AI-Powered Tools for High-Volume iGaming Operations
As player volumes grow, so does the pressure on your support team. talkt’s AI layer handles routine interactions at scale – answering common queries, routing complex cases, and surfacing the right player information to agents before they even ask — freeing your team to focus on what matters most: high-value players and revenue-critical moments.
- Automation – eliminate repetitive manual tasks across your support workflows
- Integration – connect talkt to your gaming management system, CRM, payment gateway, and more
- Reporting – track KPIs, CSAT, FCR, and agent performance with full operational visibility
- AI – handle routine bettor interactions at scale while prioritising VIP players for human agents
Native Integration with EGT Digital
talkt offers a CRM platform with a native, direct integration into the EGT Digital ecosystem — no middleware, no manual data syncing, no switching between systems.
For operators running EGT Digital, this means your support agents work from a single unified workspace that automatically pulls player data, bet history, and account status directly from the platform. The result: faster resolutions, fewer escalations, and measurably better service for your players.
Operators using the talkt × EGT Digital integration see:
- 40% reduction in customer case handling time
- 15–25% increase in First Contact Resolution (FCR)
- Significant reduction in agent context-switching and manual lookups
Additionally, talkt’s CRM for sports gaming offers a specialized solution that combines gaming management, customer support, and automation. This system helps businesses to improve customer service, customize interactions, and make gaming processes more efficient. Our platform aims to address the unique needs of gambling operators allowing smooth integration with gaming CMS, CRM systems, and online casino support services.
40% Reduction in case handling time
15-25% Increase in First Contact Resolution
17% on average CSAT uplift for operators
100k+ monthly interactions managed
What Better Customer Communication Means for Your GGR
For a betting operator generating €50M in annual GGR, improving customer service quality isn’t a nice-to-have — it’s a revenue lever.
A 15% average CSAT uplift — which talkt customers consistently achieve — translates directly to:
- 3–6% higher player retention
- 1–4% reduction in churn
- Up to 5% ARPU growth
- €2.5M–€4M in incremental revenue
Better business intelligence also means you can identify that your top 20% of players generate 70% of your GGR — and allocate your support and retention budget accordingly. talkt customers report a 20% decrease in additional staffing costs during growth phases, scaling from 100 to 150 employees without proportionally increasing headcount.
FAQ for iGaming Operators
What is a betting CRM and why do operators need one?
A betting CRM is a customer relationship management platform built specifically for the workflows of iGaming operators — handling everything from player communications and support ticketing to VIP management and churn prevention. Unlike generic CRMs, a betting-specific platform like talkt integrates directly with gaming management systems, understands player data in context, and supports the compliance requirements of regulated markets.
How does talkt integrate with EGT Digital?
talkt offers a native, direct integration with EGT Digital — meaning player data, bet history, and account information flows automatically into the talkt agent workspace without any middleware or manual sync. This eliminates the need for agents to switch between systems and reduces case handling time by up to 40%.
Is talkt suitable for regulated gambling markets?
Yes. talkt is ISO 9001:2015 and ISO/IEC 27001:2022 certified and is designed to support operators in regulated iGaming environments. The platform supports compliance-aware communication workflows, multi-language team operations, and full interaction logging.
Can talkt handle the high volumes of a large sportsbook or online casino?
talkt is built for high-volume operators, currently supporting over 100,000 monthly customer interactions. The platform is trusted by WinBet – Bulgaria’s leading iGaming operator – as well as ElitBet and other leading Balkan betting brands.
What results have operators seen from using talkt?
talkt customers report an average 17% CSAT uplift, 40% reduction in case handling time, a 15–25% increase in First Contact Resolution, and up to 20% reduction in staffing costs during growth phases. For a €50M GGR operator, these improvements can translate to €2.5M–€4M in incremental annual revenue.
Does talkt support multilingual teams?
Yes. talkt is built to support operators managing multilingual customer service teams across multiple markets, with flexible workspace configurations that adapt to regional compliance requirements and language needs.
Pricing plans for gaming.
talkt offers pricing plans designed to scale with your operation — whether you’re managing a single brand or a multi-market portfolio. Our plans are structured around your team size and interaction volume, with no hidden fees and the flexibility to scale as your business grows.
Contact us to discuss the right plan for your operation and request a personalised demo.
